FBRC - Program 2014

Program 2014

8h30 - 9h00	Registration and welcome coffee
9h00 - 9h10	Opening * Alexandre Diogo, IBRC CEO
9h10 - 9h50	Case Enox of Innovation Media on life. To find out what is noble for the customer, that is INNOVATING! * Ernesto Villela, Enox Media on life CEO & Co-Founder
9h50 - 12h00	1st & 2nd CEO Panels To Innovate in customer Service – How to apply that in a strategy level. * Enrico Zito, Whirlpool * Gabriel Portela, SulAmérica * Fabio Fontainha, Citibank * João Carlos Regado, Golden Cross * Leocadio Antunes, Ipiranga * Marcio Kumruian, Netshoes CEO & founder * Roberto Barroso, BB Mapfre * Salim Maroun, Outback * Moderation by Lucas Amorim, Exame Magazine editor and Alexandre Diogo, IBRC
12h00 - 12h30	Company Awards Trophies and certificates grant * André Lahoz, managing editor of Examination, and Alexandre Diogo, IBRC
12h30 - 13h30	Lunch
13h30 - 14h00	Surprise Lecture
14h00 - 15h30	Panel of Cases with customer directors What have these companies done to be here? * Bradesco, Luca Cavalvanti * Oi, Paulo Henrique Campos * Volkswagen do Brasil, Ricardo Casagrande
15h30 - 16h00	Coffee Break
16h00 - 17h30	3td CEO`s Panel – Special Women at prime echelon – An innovation in Brazil`s companies? * Daniela de Fiori, Walmart * Ghislaine Dubrule, Tok Stok * Josie Romero, Natura * Luiza Helena Trajano, Magazine Luiza * Roberta Antunes, Hotel Urbano * Moderation Claudia Vassallo, former director superintendent of business and technology Editora Abril
17h30	Prizes Trophies and certificates grant * Cláudia Vassalo, Abril Business and technology director and editor , Alexandre Diogo, IBRC CEO
18h00	Closing Ceremony

Date: August 28th, 2014
Time: 8:30 to 18:00
Location: Hotel Intercontinental São Paulo – Alameda Santos, 1123 – Jardim Paulista, São Paulo/SP

Stop all the things that you've been doing to think about this:
where does your company has been innovating at the customer relations?

The 12th CRBF - Customer relations Brazilian Forum Will rise a controversial question: Is the creativity in crisis?

Even the better rated companies presented by the 5th edition of CBRI Exame Magazine ranking has showed some stagnation on their customer relations. A few ones or none has innovated.

And the insatisfaction on the “same old” starts to pop up!

Come on, check on side-by-side with the brazilian business community elite, who’s breaking up the paradigms and making difference on the today’s demanding customer's scenario. What are the practices that can be embraced as a new treatment and relationship’s patterns in Brazil for the next few years?

It’s time to innovate!

We started doing this by the event’s program (check it n PROGRAM). We’ll keep the panel of cases that was our last year’s innovation and among several news and surprises, for the first time, we will set up a whole CEO panel performed by women only! Can’t miss it!

And the IBRC (CRBI) invites you to join us at August 28th, from 08h30 untill 18h00, at the Hotel Intercontinental, in São Paulo, to be part of the most spoken and competitive event about customer relationship in Brazil, which brings up, every year, all you need to know to get updated.

As usual, , UNDENIABLE!

Our team is waiting for you!

Hugs,
Alexandre Diogo